Early-stage decisions about website platforms, CRMs, and automation tools get made quickly and rarely revisited — until the business has outgrown them and a painful migration becomes unavoidable.
The right question isn't 'what's easiest to set up today' but 'what will still make sense at twice our current size.' A platform that can't handle your growth becomes a hidden tax on every future project.
Build with standard, well-supported technology and clean data structures from the start. It costs slightly more up front and saves significantly more later.